Asian sports betting operator 188BET continued to build its presence in the world of sports by teaming with the World Table Tennis (WTT) to become the Official International Betting Partner of the inaugural WTT Champions event.
Exclusive Activations and Field Advertising
The agreement with WTT will provide 188BET with advertisi 7BALL CC ng opportunities, both on the field of play and across social media where the sports betting operator will receive exclusive activations during the semi-finals and finals of the WTT Champions such as the Match of the Day and Head to Head.
“We are delighted to be partnering with 188BET. This is a partnership with several ‘firsts’ – the first WTT Champions event and WTT’s first online gaming partner. We look forward to a fruitful and innovative partnership with this reputable company.”
Raphael Chen, Head of Partnerships Sales, Asia-Pacific, WTT
Running from July 18 to July 23 in Budapest, Hungary, the WTT Champions will feature the world’s best 32 players in both individual men’s and women’s events.
Targeting Asian Audiences
The event will be held as part of WTT European Summer Series (ESS) – twelve days packed with blockbuster table tennis, including WTT Star Contender (ESS 2022) from 11-17 July, WTT Feeder (ESS 2022) held 18-22 July and WTT Champions (ESS 2022) last on the calendar set for 18-23 July.
“We are pleased to be partnering with World Table Tennis in the upcoming WTT Champions European Summer Series. Being the industry first in Asia to be partnering with World Table Tennis, we look forward for a successful event for our Asia audiences.”
Nigel Singer, Managing Director, 188BET
Licensed and regulated by the Isle of Man Gambling Commission, 188BET offers sports betting and online casino gaming products covering esports, progressive slots, and others and is seen by WTT as the ideal partner to herald the new era for table tennis events and continue on the upward trajectory set by the Singapore Smash in March while continuing to gather support and interest from the business community.
